STRATEGY

VALUATION Mechanisms

To preserve trees, it is necessary to increase their value.

Local nature conservation project that aims to preserve the Lousada's Green Giants, the large trees, considered here as all those that have more than 1.5 meters of trunk perimeter measured at 1.3 meters from the ground.

To achieve this, the project focuses on 3 major strategic pillars:

SOCIAL
ENGAGEMENT

To preserve trees, it is necessary to work with their guardians.

Saber mais

This is therefore a simple but long journey that aims to change the way trees are seen in the Portuguese panorama. It started in 2017 and hopefully it will continue, with no end in sight but with very well defined goals.

Know each of these strategic pillars and the results already achieved in each one.

CompilING information

To preserve trees, it is necessary to know them first.